How Leaders Gain It and Lose It, Why People Demand It. The first true revision of the classic book from the bestselling authors of The Leadership Challenge.
As the world falls deeper into economic downturns and warfare, the question of credibility (how leaders gain and lose it) is more important than ever. Building on their research from "The Leadership Challenge," James Kouzes and Barry Posner explore in "Credibility" why leadership is above all a relationship, with credibility as the cornerstone, and why leaders must "Say what you mean and mean what you say." This first full revision of the book since its initial publication in 1993 features new case studies from around the world, fully updated data and research, and a streamlined format. Written by the premier leadership experts working today, "Credibility" reveals the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility. Kouzes and Posner show how leaders can encourage greater initiative, risk-taking, and productivity by demonstrating trust in employees and resolving conflicts on the basis of principles, not positions.
"Make room on your bookshelf for "Credibility." Here is a much-needed human approach to leadership, finally focusing on issues that really matter- honesty, sensitivity to diversity, and the need for community.'' - Ken Blanchard
"Leadership is personal. It's not about the corporation, the community, or the country. It's about you. If people don't believe in the "messenger," they won't believe the message. If people don't believe in "you," they won't believe in what you say. And if it's about you, then it's about your beliefs, your values, your principles."- from "Credibility"
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