His Sunday sermons used to be attended by 10,000 parishioners--with a downloadable podcast reaching 50,000 more. An electrifying, unconventional pastor whom "Time" magazine called "a singular rock star in the church world," Rob Bell is the most vibrant, central religious leader of the millennial generation. In "Love Wins" Bell addresses one of the most controversial issues of faith--the afterlife--arguing that a loving God would never sentence humans to eternal suffering. With good insights, Bell puts hell on trial, and his message is decidedly optimistic--eternal life doesn't start when we die; it starts right now. And ultimately, "Love Wins."

Bestselling author of VELVET ELVIS and the 2 million-plus selling NOOMA videos, Rob Bell, reveals a secret deep in the heart of millions of Christians: they don't believe what they have been taught is an essential truth of their faith. Out of respect for their tradition, they keep quiet, confiding to a few close friends their doubts and questions about salvation, Jesus, and God. Is Jesus really the only way into heaven? Is God "good" if he is planning on sending billions of people to eternal torment in hell? Are Christians the only ones who have it "right," and everyone else is just deceived? Bell brings out to the open and faces squarely the questions on many people's mind: Does it really make sense that God is a loving, kind, compassionate God who wants to know people in a personal way, but if they reject this relationship with Jesus, they will be sent to hell where God will eternally punish them forever?

In LOVE WINS, Bell goes to the heart of these issues and argues that the church's traditional understanding of heaven and hell is actually not taught by the Bible. Bell is emphatically not offering a new view of heaven and hell, instead, he closely examines every verse in the Bible on heaven and hell and shows what they really teach. And he discovers that Jesus's most fundamental teaching about heaven and hell is, "Love wins."

"It isn't easy to develop a biblical imagination that takes in the comprehensive and eternal work of Christ . . . Rob Bell goes a long way in helping us acquire just such an imagination--without a trace of soft sentimentality and without compromising an inch of evangelical conviction." (Eugene H. Peterson, Professor Emeritus of Spiritual Theology, Regent College, and author of The Message and The Pastor )

"A bold, prophetic and poetic masterpiece. I don't know any writer who expresses the inexpressible love of God as powerfully and as beautifully as Rob Bell! No one who seriously engages this book will put it down unchanged. A 'must read' book!" (Greg Boyd, senior pastor at Woodland Hills Church and author of The Myth of a Christian Nation )

"In Love Wins, Rob Bell tackles the old heaven-and-hell question and offers a courageous alternative answer. Thousands of readers will find freedom and hope and a new way of understanding the biblical story - from beginning to end." (Brian D. McLaren, author of A New Kind of Christianity and Naked Spirituality)

For further reading we recommend:

- Richard Mouw's blog on this book: click here

- "Four Views on Hell" (published by Zondervan), click here

- "Great Divorce: (by CS Lewis), click here